【Passage 1: Internal Memo】
To: Marketing Department Staff
From: Julia Chen, Director of Marketing
Date: September 20
Subject: Preparation for Autumn Product Launch
We are excited to announce the launch of our new EcoHome Air Purifier on October 5. The marketing campaign will begin on September 28 with online advertisements and social media promotions.
Each team is responsible for ensuring that product information is consistent across all channels. Please review the digital brochures by September 25 and report any errors immediately.
【Passage 2: News Article】
GreenTech Weekly — October 6
EcoHome Inc. officially released its latest product, the EcoHome Air Purifier, yesterday. The device is designed with energy-saving technology and targets environmentally conscious consumers.
Industry analysts note that EcoHome’s promotional campaign was shorter than expected, since advertising started only a week before the launch. Competitor PureAir usually begins its campaigns at least a month in advance, giving it more time to build brand recognition.
Still, customer response to EcoHome’s new product has been strong, with many praising its eco-friendly design.
【Passage 3: Customer Forum Post】
Posted by: GreenLifeUser — October 8
I bought the new EcoHome purifier right after it was released. It works well, but when I went to the store, the staff didn’t seem very familiar with the product details. I had to look up the brochure online.
PureAir’s staff, on the other hand, usually explain products clearly. EcoHome should improve staff training if they want to compete.
❓ Questions
Q1. According to the memo, by when must staff review the brochures?
A. September 20
B. September 25
C. September 28
D. October 5
Q2. When did EcoHome officially launch its new product?
A. September 25
B. September 28
C. October 5
D. October 6
Q3. What criticism do analysts make about EcoHome’s campaign?
A. It was too short.
B. It was too expensive.
C. It focused only on social media.
D. It copied PureAir’s strategy.
Q4. What issue did the customer mention in the forum post?
A. The product was defective.
B. The brochure was not available online.
C. Store staff lacked product knowledge.
D. The price was higher than PureAir’s.
Q5. Which statement is supported by all three passages?
A. PureAir launched a product on October 5.
B. EcoHome’s advertising campaign lasted for over a month.
C. EcoHome released a new air purifier in early October.
D. Customers are dissatisfied with the purifier’s performance.
✅ 解答・詳しい解説（対象スコア付き）
Q1. 正解：B（September 25）
対象スコア：800点以上
👉 Memo に「review the digital brochures by September 25」と明記。
Q2. 正解：C（October 5）
対象スコア：850点以上
👉 Memo に「launch … on October 5」、News に「released … yesterday（October 6の記事なので前日＝October 5）」と一致。
Q3. 正解：A（It was too short）
対象スコア：850点以上
👉 News に「campaign was shorter than expected」とある。
Q4. 正解：C（Store staff lacked knowledge）
対象スコア：800点以上
👉 Forum に「staff didn’t seem very familiar with the product details」と明記。
Q5. 正解：C（EcoHome released a new air purifier in early October）
対象スコア：900点以上
👉 Memo＝launch Oct 5、News＝Oct 6に発売済、Forum＝購入済み。全て一致。
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